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About Us

Craftlooms was born from a simple belief, 
that every saree carries a soul.

What started as a personal love for Indian textiles soon transformed into a purpose: to celebrate India’s timeless weaving traditions and revive the art of handblock printing in its purest, most authentic form. As a saree influencer and an ardent admirer of handcrafted textiles, our founder dreamt of building a space where tradition meets modern elegance, where artistry meets comfort, and where every saree becomes a story worth wearing.

From a passion project, Craftlooms has grown into a thriving handloom label trusted by thousands of women across India. At the heart of our journey are the master weavers and artisans who bring life to every piece — artisans who spend hours weaving delicate fabrics and craftsmen who handblock-print each motif with precision, patience, and love. Their generational knowledge is what makes every Craftlooms saree unique.

We specialise in exclusive handblock printing combined with handloom weaving, a rare blend that merges two of India’s oldest textile traditions. Each saree is touched by multiple skilled hands — woven on traditional looms, printed with carved wooden blocks, sun-dried, and finished with care. The result is a saree that carries heritage in every thread and art in every impression.

Founder’s Note

Namaste,

Craftlooms began as my personal love letter to Indian textiles — a love shaped by travel, art, and the stories of our weavers. What started with designing for self slowly grew into a dream: to build a brand that honours the hands behind every weave and every print.

I wanted to create sarees that women can wear with ease, confidence, and joy. Sarees that feel light on the body yet rich in soul. Sarees that represent the beauty of our culture without compromising on comfort.

Today, Craftlooms stands as a collaboration between me, our incredible artisans, and a community of women who believe in the magic of handmade. Each piece you see here is woven and printed with dedication, crafted in small batches, and created with the intention of spreading beauty, tradition, and love.

Thank you for being a part of this journey.
With every Craftlooms saree, you carry a piece of heritage, a piece of art, and a piece of my heart.

Founder, Craftlooms

Meenal Raout

Our sarees are not mass-produced. Each piece is a thoughtful blend of:

Handloom weaving
Traditional handblock & handprinting, Contemporary motifs and palettes.

From delicate florals to nature-inspired prints, every Craftlooms saree carries a quiet elegance and an artistic soul.

Designed for Everyday Luxury
We believe sarees should be beautiful yet wearable. Craftlooms sarees are:

Lightweight & breathable, Easy to drape and carry, Perfect for work, gifting, travel, and special moments.

Ethical, Transparent & Artisan-First When you choose Craftlooms, you support:

Fair wages for weavers, Sustainable production, Slow fashion over fast trends.

We take pride in building a brand where artisans, customers, and culture grow together.

Why
choose us?

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